What is Digital Marketing?
Digital Marketing is a modern era of marketing where you can promote your content, products, services, etc. Several things are included in digital or internet marketing, such as Search Engine Optimization (SEO), Social Media Optimization (SMO), etc.
Learning Online Digital Marketing Courses helps you to become a skilled professional in digital marketing.
Types OF Digital Marketing
- Social media marketing
- Content Marketing
- Search Engine Optimization
- Affiliate Marketing
- Email Marketing
- Radio Marketing
- Mobile Phone Advertising
Basics of Digital Marketing
- Search Engine Optimization (SEO) – SEO means that you can optimize your website so that Search Engines (Google, Bing, etc.) can identify and rank your site.
- Social Media Optimization (SMO) – Social Media Optimization is a technique where you have to make your social media profile or page visible. So that people can identify it and find it on top of the results.
- Search Engine Marketing (SEM) – Search Engine Marketing is a paid promotion for keyword search engines. It’s a paid type of marketing that the Search Engine charges you for an advertisement.
- Social Media Marketing (SMM) – Social Media Marketing is also a paid promotion of your content, product, etc. You can target your customers based on their behaviour, interest, age, gender, etc.
There are many more things included in Digital Marketing, such as Content Marketing, email marketing, Event Blogging, etc. You can learn this by practising regularly and learning through various internet sources.
Digital Marketing helps your business grow through the internet, and nowadays, digital marketing is a must for any business if they want to grow. There is a huge variety of job opportunities available in the IT Sectors that, include Digital Marketing Manager, Web Developer & Web Designer, Social Media Executive and Social Media Manager, SEO Executive/Expert, PPC/SEM Expert, etc. Digital Marketing Course in Chennai at FITA Academy will help you to improve your digital marketing strategies from a beginner level to an advanced level.